I just spotted this while watching the showreel of Director Noam Murro. It’s just great when you’re watching and don’t know what exactly it’s for - the end is just so great.
These spots were originally produced some months ago. I had seen one of them but I don’t know how I missed the other two. I’d highly recommend you check them out.
Hummer H3 - Bears (direct link, 3.61MB, .mov)
Visit Biscuit Filmworks for Noam Murro’s showreel.
Update
Two seperate websites have been developed to accompany the “Monster” spot. Pretty funny stuff, kind of like all those sites that were put up based on those ads on radio stations in Grand Theft Auto. 
That thing is fugly!
superbowl ad
you sure about that? i guess that would be from last year then. but i could have sworn that i checked out all the Superbowl ads…
ahwell. now it’s time to check out this years ads.
whoops, pardon me!
looks like i was wrong about that being from a previous Super Bowl. that “Monster” spot from Hummer was indeed from SB XL. that’s strange though… that it was out on the ‘net for a while before it even aired at the SB. I thought that the SB was the place where all the top ads had their big unveiling?